Marketing Internship - Coface Belgium

Beschrijving

Company Description


Coface protects companies and helps them make credit decisions to increase their turnover on the domestic and export markets.


With more than 70 years of experience and the largest international network, Coface has become a household name when it comes to credit insurance, risk management and the global economy.



Job Description


Are you a student passionate about marketing and communication?


Do you want to gain hands-on experience in an international B2B environment and contribute to the growth of a global leader in credit insurance and business information? This internship at Coface Belgium is the perfect opportunity for you!


As a marketing intern, you will support our team on a variety of projects aimed at enhancing our visibility and efficiency. You will gain practical experience in marketing digital including SEO, database management, social media, marketing automation, and event organization.



Your Responsibilities:



Website Management:


- Assist in managing and optimizing the company website.


- Contribute to SEO improvements.


- Publish and update content.



Lead Generation:


- Manage database segmentation and maintenance.


- Participate in campaign planning and strategy development.


- Execute campaigns, including marketing automation and paid media initiatives.


- Analyze campaign results and suggest improvements.



Account Management:


- Support client relationship activities.


- Assist in account-specific marketing initiatives.



Content Creation:


- Contribute to the production of multichannel content (articles, newsletters, etc.).


- Update and enhance sales enablement materials (case studies, sales decks, brochures, etc.).



Event Coordination:


- Participate in event planning and coordination.


- Assist in event logistics and preparation.



Partnership Marketing (Co-Marketing):


- Contribute to the partnership marketing strategy with brokers and the SAAS ecosystem.


- Execute the strategy based on business objectives.



Reporting


Contribute to the reporting of marketing action



Qualifications



Your Profile:


- Currently studying marketing, communication, digital, or a related field.


- Strong interest in digital marketing and B2B communication.


- Excellent analytical and organizational skills.


- Familiarity with tools like Canva, Google Analytics, or Eloqua is a plus.


- Fluent in Dutch or French, with a good command of English.



Additional Information



What We Offer


- A dynamic and international work environment.


- Hands-on experience at a leading company in the industry.


- The opportunity to develop your marketing skills.


- A flexible internship with room for personal initiatives.