Senior Trade Marketing Manager (m/w/d)

Are you a challenge-thirsty individual Come and join us at Coca-Cola Europacific Partners and discover a world full of bubbles innovation and success!

You will create sustainable value for CCEP & our customers by cascading the brand & portfolio strategy into the local trade marketing & channel strategy (where what how to grow ) for our hot beverages propositions together with COSTA and CCEP commercial teams. You will drive the hot beverages annual business plan process by mapping the channel opportunities based on consumer shopper and market insights and trends and translating this into clear and actionable development plans for each environment in which we want to compete.
You lead the Business-to-Business marketing and communication plan co-define the innovation pipeline and design the shopper/consumer plans.

Channel & Marketing strategy
Translate portfolio & channel big bets into channel PICOS & impactful outlet/shopper activations
Turn insights into action with a hunting & can do attitude: initiate business acceleration brand initiatives
Drive the insights & analytics that will fuel the marketing & sales strategy
Build a strong business to business marketing plan to onboard internal & external key stakeholders in our coffee journey
Environment Marketing management
Build a compelling trade marketing plan
Support frontline teams with strong stories to trade & key customer activation plans
Ensure timely and environment/customer proof delivery of brand thematics toolkits brand assets
Liaise with supporting departments to ensure coffee growth strategy is embedded in wider Belux plans
Together with the sales lead & coffee expert build a compelling Business To Business communication & connection plan
Lead the hot beverages commercial development team

Experience in the coffee category is a strong plus
Fluent in English and Dutch or French
Strategic and creative thinker with a strong helicopter view
Strong leadership and influencing skills across teams and levels
In addition to a cheerful team we provide:

Tailor-made training courses for employees
Coca-Cola Europacific Partners (CCEP) is a major fast-moving consumer goods business and the worlds largest independent Coca-Cola bottler. With a dedicated team of 33200 people serving customers in 29 countries we make sell and distribute the worlds most loved drinks brands including Coca-Cola Fanta Sprite Monster and Nalu to more than 600 million people.

We encourage individuals from diverse backgrounds to apply and bring their unique perspectives and experiences which together create valuable richness within our teams.
Convinced We eagerly await your application!

For any additional information please feel free to contact our recruitment team: .

Senior Manager